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Articles from April 2023

  • April 3, 2023
  • jessM

Empathy Turns Casual Interactions Into Long-Term Customer Relationships

What does it truly take to turn fleeting sales interactions into enduring relationships? At the heart of mastery lies empathy—an authentic understanding of clients’ needs, emotions, and motivations. Salespeople who listen intently, respond with genuine care, and build trust can transform casual contacts into loyal advocates. But in a digital age where superficial engagement is…

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